Squire or MeetScarlet: an app with your barbershop's name.
For a barbershop that wants its own app with a walk-in line and client memberships, MeetScarlet is the better pick: the app is in every plan, set up by our team under your own Apple and Google accounts. Squire lists its “Branded app” on Titan, $250 a month per shop, and an unexplained “Flex branded app” on its $30 plan; MeetScarlet is $349 a month with the app, plus $999 setup on monthly billing, free on yearly. We make MeetScarlet; every Squire fact here comes from Squire's own pages.
Which should you pick?
Who wrote this: the team that makes MeetScarlet. We compare from each vendor's own public pages, read on November 1, 2026, not from a hands-on test of the rival. Where a vendor does not publish something, we say so rather than guess.
Pick MeetScarlet if you want the app with your shop's name included in the plan and set up for you: our team builds it, submits it under your own Apple and Google developer accounts, imports your client list and sets up your services, barbers, hours and memberships. Clients join your walk-in line from their phone and see a wait estimate, and you can sell client memberships and gift cards and reward referrals. It's $349 a month for one location, plus $999 setup on monthly billing, free on yearly.
Squire may suit you if you run several shops, or want per-barber pay splits, booth-rent collection and free unlimited text reminders at a lower monthly price.
Why barbershops pick MeetScarlet over Squire
- The same app with your shop's name in every plan; Squire lists its “Branded app” on Titan, $250 a month per shop, and a “Flex branded app” on its $30 plan that its pages don't explain
- Your app is published under your own Apple and Google developer accounts; the eight Squire pages we read don't say whose account holds its listing
- A walk-in line clients join from their phone, with a wait estimate; Squire offers a front-desk kiosk for walk-ins
- Client memberships, which we didn't find on the Squire feature pages we read
Side by side
| Squire | MeetScarlet | |
|---|---|---|
| Price | $30 a month (Independent, for individual barbers), $50 (Pro, single-location shops), $150 per shop (Executive) or $250 per shop (Titan); flat per shop, no per-barber charge | $349 a month for one location and 5 staff logins, or $499 on MeetScarlet Pro with 20 |
| App with your shop's name | A branded app clients tap on their phone, with your icon, video and images, and no other barbershops in it; “Branded app” listed on Titan, “Flex branded app” on Independent | In every plan |
| Store listing and developer account | Not stated on the eight pages we read | Your own Apple and Google accounts ($99 a year to Apple, $25 once to Google) |
| Setup and switching | Squire migrates your client list, booking history and appointment data; most shops go live in 10 to 14 days; a 14-day free trial on Independent, a demo for the other plans | $999 setup on monthly billing, free on yearly; we import your client list from a spreadsheet or CSV; about 4 to 6 weeks for the store apps, most of it Apple's enrollment. Your web app's link is ready during setup, and members can book there as soon as you choose your MeetScarlet plan. They keep the same account when the store apps launch. |
| Locations | Titan lists support for several locations, priced per shop | MeetScarlet runs one location; MeetScarlet Pro up to 3 |
| Walk-ins and waitlist | A front-desk kiosk for walk-ins; clients join a waitlist when slots are full and the first to confirm an opening gets it | A walk-in line clients join from their phone, with a wait estimate; a waitlist per service, where everyone it fits is told when a time opens and the first to book gets it |
| Reminders | Free, unlimited email and text reminders | Text reminders (coming soon) on MeetScarlet Pro |
| No-shows and deposits | When you mark a no-show, charges the card on file the full service price; prepay at booking for every client or only past no-shows | Ask for a deposit or full payment when someone books; charge a no-show fee to the client's saved card (you switch it on) |
| Keeping clients | Loyalty rewards by visits or amount spent and gift cards, both listed on Titan; client chat | Client memberships, gift cards, referral rewards, a prompt to rebook, and messages with clients in the app |
From getsquire.com: its home, pricing, branded app, no-show, waitlist, payments, loyalty and kiosk pages, read November 1, 2026; in US dollars.
Where Squire may fit better
- A lower monthly price for a plan that lists a branded app ($250 a month per shop on Titan)
- Several shops on one account, priced per shop
- Per-barber pay splits and booth-rent collection at the register
- Free, unlimited email and text reminders, and a move from your old system with booking history, done by Squire
Questions to ask on a Squire demo
Squire's public pages leave these open, so ask before you sign:
- What is the “Flex branded app” on the Independent plan, and how does it differ from the branded app on Titan?
- Is the branded app in the App Store and Google Play under my shop's name, and whose developer account holds it?
- Who owns the app listing if I leave?
- Can a single-location shop get the full branded app without Titan?
- If you leave, can you export your client list, and what comes with it?
Ask us the same questions about MeetScarlet; our prices are on the homepage.
Moving to MeetScarlet
We import your client list from a spreadsheet or CSV export, then set up your services, barbers, hours and memberships as part of setup. About 4 to 6 weeks for the store apps, most of it Apple's enrollment. Your web app's link is ready during setup, and members can book there as soon as you choose your MeetScarlet plan. They keep the same account when the store apps launch.
Questions
Straight answers. Anything else, ask us on a demo.
How much is Squire's branded app? #
Squire's pricing page lists a “Branded app” on Titan, $250 a month per shop, its plan for established multi-location brands, and a “Flex branded app” on Independent, $30 a month, without saying how the two differ (read November 1, 2026).
Is Squire cheaper than MeetScarlet? #
Yes, on its published prices. Titan, the plan that lists the branded app, is $250 a month per shop against MeetScarlet's $349 for one location, and Squire's other plans cost less. MeetScarlet's price includes the app, which our team builds and sets up under your own developer accounts, along with a walk-in line clients join from their phone and client memberships, with a $999 setup fee on monthly billing and none on yearly.
Does MeetScarlet handle walk-ins like Squire? #
Yes, from the client's phone: MeetScarlet has a walk-in line that clients join from their phone, with an estimated wait. Squire offers a front-desk kiosk for walk-ins and a waitlist that texts clients when a slot opens; MeetScarlet's appointment waitlist tells members by push instead, and the first to book gets the time.
Is this comparison independent? #
No. We make MeetScarlet, and we recommend it to barbershops that want their own app, a walk-in line and client memberships. Every Squire fact comes from Squire's own pages, dated, and we say where Squire may fit better.
Keep reading
- Best barbershop booking apps (2026)Seven barbershop booking apps compared on price, an app with your shop's name, walk-ins and memberships, with MeetScarlet as our pick for shops with regulars.
- BarbershopsA booking app for barbershops under your shop's own name: book by barber, a walk-in line with wait times, tips and cut memberships. Set up for you.
- MeetScarlet vs BooksyMeetScarlet gives your barbershop an app under its own name, with a walk-in line and no other shops. Booksy costs less, $29.99 a month, in a shared marketplace app.